Chris Lema

What is Customer Segmentation? Customer segmentation is the opposite of treating everyone the same—which is how most companies that do...

Making More Money Means More The other day I showed you how to sell your online course. That was a...

“Dad, you're crazy.” My daughter is a high school senior and interested in more than one boy. One appeared today...

The Art of a Great Introduction The other day I wrote a tweet about generosity. A way to be generous...

The first time my wife walked into my office crying, I knew two things. First, I knew something bad had...

The Question Was Simple Last week I got an email with a simple question. Can a person who already has...

There are multiple WordPress CRM solutions out there (Autonami, Groundhogg, Jetpack CRM, and FluentCRM). The two I like for their...

Have You Built Your Sales Page Yet? If you are focused on selling your online course one of the final...

It's the First Day of the New Year Did you rest and relax? I hope so. I did too, but...

When I was a kid I was told that I had to get good grades in high school to get...